vivacity agency - Consulting, events and digital marketing agency

Operation CSR.

Green Days

Date Nov 2023
EXPERTISE Event

Realization, Strategy & Results.

Context: Organization of a CSR operation, "green days", for the Villiers-en-Bière shopping center. Three exciting days dedicated to sustainability and the environment. On the program: zero-waste workshops to understand how to reduce our ecological impact, a market showcasing the authentic flavors of our region with local producers, and captivating activities adapted to all ages. 

Strategy: Bring parents and children together around a wide range of hands-on activities. Offer them a moment of sharing focused on gardening, the discovery of new plants, waste sorting, potting workshops...

Objectives : An opportunity for our customers to highlight their CSR commitment and raise children's awareness of environmental issues through fun, friendly activities.

Results : A creative and responsible event...
- 150 participants over 3 days, or an average of 50 per day;
- High-quality fauna and flora theatralization;
- A family atmosphere, satisfied participants and successful workshops.

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